As we settle into the start of 2026, I’ve been thinking a lot about where buyers and sellers actually see success - and where unnecessary stress tends to creep in. A quieter season has a way of clarifying what really matters, and right now, the strongest outcomes are coming from intention, preparation, and long-term thinking rather than urgency or perfection.
Here’s what I’m seeing make the biggest difference as we head into the year...
For Buyers
What is working
-
Negotiating credits thoughtfully
In today’s market, it’s often less about winning at all costs and more about structuring deals that make sense long-term. Credits toward closing costs or rate buydowns can meaningfully impact monthly payments and overall affordability when handled strategically. -
Getting clear early with trusted local lenders
Understanding your true buying power before touring homes creates confidence and flexibility. It also allows you to move thoughtfully rather than reactively when the right opportunity comes along. -
Prioritizing long-term value over perfect aesthetics
Paint colors and finishes can change. Location, layout, and livability matter more. Buyers who focus on fundamentals tend to feel better about their decisions years down the line.
What tends to hold buyers back
-
Waiting for the “perfect” rate
Trying to time the market perfectly often leads to missed opportunities. The right strategy usually matters more than the exact number. -
Skipping inspections
Even in competitive environments, due diligence protects you. Knowledge is leverage - and peace of mind. -
Relying solely on online platforms
Zillow and similar tools are helpful starting points, but they rarely tell the full story. Context, nuance, and local insight still matter.
For Sellers
What is working
-
Pricing with intention from day one
Thoughtful pricing creates momentum. Homes that start aligned with the market tend to generate stronger interest and smoother negotiations. -
Pre-listing inspections
Understanding a home’s condition ahead of time allows sellers to plan strategically, reduce surprises, and move through escrow with more confidence. -
High-quality photography and video
Presentation matters! Especially in a visual-first world. Homes that are marketed with care stand out, even in quieter seasons.
What tends to create friction
-
Chasing the market with repeated price drops
Adjusting strategy is sometimes necessary (and totally normal!), but reactive pricing can dilute a home’s story. A strong plan upfront often leads to better results. -
Leaving easy fixes undone
Small improvements can have an outsized impact on how a home feels to buyers - and how smoothly it sells. -
Expecting automatic bidding wars
While multiple offers still happen, today’s market truly rewards preparation and strategy more than assuming you will have all these offers come in.
The Big Picture
What this really comes down to is clarity over urgency. The buyers and sellers seeing the most success right now aren’t waiting for everything to feel perfect... they’re making thoughtful decisions, staying open-minded, and focusing on what will serve them best in the long run.
If 2026 is the year you’re thinking about making a move, even just in the early planning stages, this is a great time to slow down, ask good questions, and approach the process with intention.
Of course, I am here with any questions you have!!
